1. Using the same keyword more than twice in a title tag.
2. High keyword densities.
3. Not having a valid XML sitemap.
4 URL's not containing any keywords.
5. Using <h1> tags more than once on a single page.
6. Not giving each page unique meta data.
7. Using the same anchor text in all links.
8. Putting an analyitics code at the beginning of your body content.
9. Not using accurate image descriptions.
10. Not having a 404 redirect setup.
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